Opting out of tracking may be a solution for some, but it’s not for me. I don’t want opting out to be the only action I can take! If advertisers are interested in people like me, I want to know about it. Maybe they have a product I’m going to like.
I want two things:
Precision. If advertisers are going to run their business around tracking me, at least I want them to count me in the right groups. I want them to know everything they need to know about people like me. But not more. As long as I’m part of a large enough group of people, go ahead and track away. I know that doesn’t give me a guarantee of privacy, but the horse has already left the barn. If advertisers improve their tools, and use larger samples, it’s more likely they won’t be able to tell me apart from the other members of the group.
I want to know what the advertisers know about me. I want to see what exact information I’m giving to advertisers. This is difficult, I know, because where’s the motivation? Advertisers won’t do it unless they’re mandated, and as long as consumers aren’t feeling pain from the lack of transparency, they aren’t motivated to call for it. Instead of only offering an option to hide myself from advertisers, I want my browser to tell me “This is what Google/Doubleclick/some-other-ad-network knows about you, Darlene” and “This is the information that Alexa has gathered about you over the years, Darlene”.
A blank canvas, a lump of clay, a business opportunity: each offers a set of options. Each detail filled in, or carved away, is a choice. To choose is to discard other options. As options are discarded, the work is revealed.
As the train slows down, the people appear to come to life. This was shot with a high speed camera from a train window, as the train was pulling into a station, then played back at a slower frame rate.
If Google bought Twitter, they could start adding some of the Wave features into it. I’d like to see this.
Wave beta was a mess of features, not really a product. It was more of a grand scale focus group than a launch. The Google creators sat behind the glass and watched us as we publicly brainstormed how their new technology could work in our real world. They watched us flail and sink. Most people couldn’t get their heads around it.
Twitter has grown into a nice, searchable neo-public microblogging platform. It was careful, restraining the features, but also trying new things.
Twitter’s threading and messaging are sub-optimal. I wonder what wave-like collaborative threading would be like in Twitter.
I wonder what it would be like to be able to see people composing their tweets in realtime.
I want to see shooting stars. Literally. The price is sleep. Last night sleep won. There will be other nights. But like the article says, the best time is right now. That’s true for so many things, right?